Bonjardim
2023
Client
Bonjardim Hotels
Deliverables
Branding, Social, Swag, Motion Graphics
Project Overview
I rebranded the boutique hotel Bonjardim located in various areas across Europe. I delved into extensive research on the hotel's rich history, distinctive settings, and the array of products and services, while also gaining insights into its target clientele. My approach involved crafting a branding strategy that artfully blended the hotel's history with a contemporary lens. The result was a revamped logo, sleek design elements, and carefully selected symbols that combined modernity and exclusivity elevating Bonjardim to a new level of luxury. Throughout this rebranding, I captured the essence of timelessness, ensuring that guests across all the diverse locations would enjoy a relaxing and premium experience. The revitalized image also attracted both returning guests and newcomers, presenting an enticing opportunity for all to indulge in the Bonjardim experience.
Brand Ethos
Unlock the art of relaxation
Four Pillars — sea, land, sun, and moon; a harmonious quartet. Together, land, sea, sun, and moon orchestrate a symphony of flavors, sensations, and shared experiences. They form the pillars upon which we build cherished memories and toast to the beauty of life itself.